Plastics recycling misses the point. Here’s what we can try next.

On plastic pollution, “[There’s] no silver bullet, there isn’t going to be one technical advance that’s going to fix the problem,” ESI’s Christopher Noble tells CNET. But many incremental changes—especially to how plastic and the products made with it are designed—can together radically reduce the buildup of plastic waste.

Read the full story at CNET.